Bill Martin Jr was the beloved author of more than three hundred books for children and teachers, including the classics Brown Bear, Brown Bear, What Do You See?, which was illustrated by his friend Eric Carle, and Chicka Chicka Boom Boom, illustrated by Lois Ehlert. Bill was elected to the Reading Hall of Fame by the International Literacy Association. The Bill Martin, Jr Picture Book Award, which is the Kansas State award for best children's picture book, was established in his name in 1996.