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Title: The Marketing Power of Emotion, Author: John O'Shaughnessy
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The Marketing Power of Emotion
by John O'Shaughnessy, Nicholas Jackson O'Shaughnessy
eBook $43.49 $57.99 Current price is $43.49, Original price is $57.99.
Title: Selling Words: Free Speech in a Commercial Culture, Author: R. George Wright
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Selling Words: Free Speech in…
by R. George Wright
#79 in Series
eBook $35.49 $40.00 Current price is $35.49, Original price is $40.00.
Title: Going Dirty: The Art of Negative Campaigning, Author: David Mark
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Going Dirty: The Art of…
by David Mark
eBook $47.50
Title: Advertising Progress: American Business and the Rise of Consumer Marketing, Author: Pamela Walker Laird
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Advertising Progress: American…
by Pamela Walker Laird
#14 in Series
eBook $46.99 $62.00 Current price is $46.99, Original price is $62.00.
Title: Handbook of Consumer Psychology, Author: Curtis P. Haugtvedt
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Handbook of Consumer…
by Curtis P. Haugtvedt (Editor), Paul M. Herr (Editor), Frank R. Kardes (Editor)
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eBook $42.99 $56.95 Current price is $42.99, Original price is $56.95.
Title: Imaging in Advertising: Verbal and Visual Codes of Commerce, Author: Fern L. Johnson
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Imaging in Advertising: Verbal…
by Fern L. Johnson
eBook $36.99 $48.95 Current price is $36.99, Original price is $48.95.
Title: Deceptive Advertising: Behavioral Study of A Legal Concept, Author: Jef Richards
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Deceptive Advertising:…
by Jef Richards
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eBook $44.99 $59.95 Current price is $44.99, Original price is $59.95.
Title: Political Campaigning in Referendums: Framing the Referendum Issue, Author: Holli A. Semetko
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Political Campaigning in…
by Holli A. Semetko, Claes H. de Vreese
eBook $44.49 $58.99 Current price is $44.49, Original price is $58.99.
Title: Provocateur: Images of Women and Minorities in Advertising, Author: Anthony J. Cortese
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Provocateur: Images of Women…
by Anthony J. Cortese
eBook $42.50
Title: Advertising to Children on TV: Content, Impact, and Regulation, Author: Barrie Gunter
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Advertising to Children on TV:…
by Barrie Gunter, Caroline Oates, Mark Blades
eBook $44.49 $58.99 Current price is $44.49, Original price is $58.99.
Title: Putting On Appearances: Gender and Advertising, Author: Diane Barthel
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Putting On Appearances: Gender…
by Diane Barthel
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eBook $27.99 $31.95 Current price is $27.99, Original price is $31.95.
Title: Marketing and Advertising Law in a Process of Harmonisation, Author: Ulf Bernitz
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Marketing and Advertising Law…
by Ulf Bernitz (Editor), Caroline Heide-Jørgensen (Editor)
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eBook $46.49 $49.45 Current price is $46.49, Original price is $49.45.
Title: Routledge Handbook of Political Advertising, Author: Christina Holtz-Bacha
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Routledge Handbook of…
by Christina Holtz-Bacha (Editor), Marion R. Just (Editor)
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eBook $44.49 $58.99 Current price is $44.49, Original price is $58.99.
Title: The Sponsor: Notes on Modern Potentates, Author: Erik Barnouw
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The Sponsor: Notes on Modern…
by Erik Barnouw
eBook $44.49 $58.99 Current price is $44.49, Original price is $58.99.
Title: Advertising Myths: The Strange Half-Lives of Images and Commodities, Author: Anne Cronin
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Advertising Myths: The Strange…
by Anne Cronin
eBook $41.49 $54.95 Current price is $41.49, Original price is $54.95.
Title: The Girl on the Magazine Cover: The Origins of Visual Stereotypes in American Mass Media, Author: Carolyn Kitch
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The Girl on the Magazine Cover…
by Carolyn Kitch
eBook $26.49 $29.99 Current price is $26.49, Original price is $29.99.
Title: Advertising and the Mind of the Consumer: What works, what doesn't and why, Author: Max Sutherland
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Advertising and the Mind of…
by Max Sutherland
eBook $37.49 $49.99 Current price is $37.49, Original price is $49.99.

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