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Title: Advertising: What Everyone Needs to Know®, Author: Mara Einstein
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Advertising: What Everyone…
by Mara Einstein
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eBook $9.99 $10.99 Current price is $9.99, Original price is $10.99.
Title: Air Wars: Television Advertising and Social Media in Election Campaigns, 1952-2016, Author: Darrell M. West
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Air Wars: Television…
by Darrell M. West
eBook $39.49 $52.00 Current price is $39.49, Original price is $52.00.
Title: An Irish-American Odyssey: The Remarkable Rise of the O'Shaughnessy Brothers, Author: Colum Kenny
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An Irish-American Odyssey: The…
by Colum Kenny
eBook $37.99 $50.00 Current price is $37.99, Original price is $50.00.
Title: Another Kind of Writer, 1946: The Ups and Downs and Starts and Stops of One Writer's Beginnings . . ., Author: Wallace J. Gordon
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Another Kind of Writer, 1946:…
by Wallace J. Gordon
eBook $2.99 $3.99 Current price is $2.99, Original price is $3.99.
Title: Applying Social Cognition to Consumer-Focused Strategy, Author: Frank R. Kardes
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Applying Social Cognition to…
by Frank R. Kardes (Editor), Paul M. Herr (Editor), Jacques Nantel (Editor)
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eBook $36.99 $48.95 Current price is $36.99, Original price is $48.95.
Title: Attention, Attitude, and Affect in Response To Advertising, Author: Eddie M. Clark
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Attention, Attitude, and…
by Eddie M. Clark (Editor), Timothy C. Brock (Editor), David W. Stewart (Editor)
eBook $52.49 $69.99 Current price is $52.49, Original price is $69.99.
Title: Audience Economics: Media Institutions and the Audience Marketplace, Author: Philip M. Napoli
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Audience Economics: Media…
by Philip M. Napoli
eBook $26.99 $35.99 Current price is $26.99, Original price is $35.99.
Title: Brand Sense: Sensory Secrets Behind the Stuff We Buy, Author: Martin Lindstrom
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Brand Sense: Sensory Secrets…
by Martin Lindstrom, Philip Kotler (Foreword by)
eBook $2.99 $17.99 Current price is $2.99, Original price is $17.99.
Title: Branded Women in U.S. Television: When People Become Corporations, Author: Peter Bjelskou
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Branded Women in U.S.…
by Peter Bjelskou
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eBook $52.00
Title: Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy, Author: Martin Lindstrom
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Brandwashed: Tricks Companies…
by Martin Lindstrom, Morgan Spurlock (Foreword by)
eBook $15.99
Title: Brought to You By: Postwar Television Advertising and the American Dream, Author: Lawrence R. Samuel
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Brought to You By: Postwar…
by Lawrence R. Samuel
eBook $13.49 $17.99 Current price is $13.49, Original price is $17.99.
Title: But Wait ... There's More!: Tighten Your Abs, Make Millions, and Learn How the $100 Billion Infomercial Industry Sold Us Everything But the Kitchen Sink, Author: Remy Stern
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But Wait ... There's More!:…
by Remy Stern
eBook $4.99
Title: Buy This Book: Studies in Advertising and Consumption, Author: Mica Nava
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Buy This Book: Studies in…
by Mica Nava, Andrew Blake, Iain MacRury, Barry Richards
eBook $37.49 $49.95 Current price is $37.49, Original price is $49.95.
Title: Buyways: Billboards, Automobiles, and the American Landscape, Author: Catherine Gudis
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Buyways: Billboards,…
by Catherine Gudis
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eBook $46.49 $61.99 Current price is $46.49, Original price is $61.99.
Title: Campaign Advertising and American Democracy, Author: Michael M. Franz
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Campaign Advertising and…
by Michael M. Franz, Paul B. Freedman, Kenneth M. Goldstein, Travis N. Ridout
eBook $23.49 $30.95 Current price is $23.49, Original price is $30.95.
Title: Campaigning for Hearts and Minds: How Emotional Appeals in Political Ads Work, Author: Ted Brader
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Campaigning for Hearts and…
by Ted Brader
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eBook $25.49 $33.99 Current price is $25.49, Original price is $33.99.
Title: Can't Buy My Love: How Advertising Changes the Way We Think and Feel, Author: Jean Kilbourne
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Can't Buy My Love: How…
by Jean Kilbourne, Mary Pipher (Foreword by)
eBook $14.99 $19.99 Current price is $14.99, Original price is $19.99.
Title: Careers in Advertising, Author: S. William Pattis
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Careers in Advertising
by S. William Pattis
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eBook $14.99 $19.80 Current price is $14.99, Original price is $19.80.
Title: Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone, Author: Drew Eric Whitman
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Cashvertising: How to Use More…
by Drew Eric Whitman
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eBook $13.49 $17.95 Current price is $13.49, Original price is $17.95.
Title: Children, Consumerism, and the Common Good, Author: Mary M. Doyle Roche
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Children, Consumerism, and the…
by Mary M. Doyle Roche
eBook $108.00

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