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Title: B2B Customer Engagement Strategy: An Introduction to Managing Customer Experience, Author: Daniel D. Prior
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B2B Customer Engagement…
by Daniel D. Prior
eBook $52.49 $69.99 Current price is $52.49, Original price is $69.99.
Title: Building Customer-brand Relationships, Author: Don E. Schultz
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Building Customer-brand…
by Don E. Schultz, Beth E. Barnes, Heidi F. Schultz, Marian Azzaro
eBook $58.49 $77.99 Current price is $58.49, Original price is $77.99.
Title: Customer Success Management: Helping Business Customers Achieve Their Goals, Author: Michael Kleinaltenkamp
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Customer Success Management:…
by Michael Kleinaltenkamp, Katharina Prohl-Schwenke, Laura Elgeti
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eBook $74.49 $99.00 Current price is $74.49, Original price is $99.00.
Title: Integrated Marketing Communication: Creating Spaces for Engagement, Author: Jeanne M. Persuit
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Integrated Marketing…
by Jeanne M. Persuit (Editor), Christina L. McDowell Marinchak (Editor), Daniel Assmus (Contribution by), Jill K. Burk Pennsylvania State Univer (Contribution by), Vernon E. Cronen (Contribution by)
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eBook $51.00
Title: Corporate Social Responsibility, Sustainability and Public Relations: Negotiating Multiple Complex Challenges, Author: Donnalyn Pompper
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Corporate Social…
by Donnalyn Pompper
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eBook $50.49 $66.99 Current price is $50.49, Original price is $66.99.
Title: Reengineering Corporate Communication: A Marketer's Perspective Offering New Concepts, Processes, Tools, and Templates, Author: Uwe Seebacher
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Reengineering Corporate…
by Uwe Seebacher
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eBook $63.99 $84.99 Current price is $63.99, Original price is $84.99.
Title: The Crisis Manager: Facing Disasters, Conflicts, and Failures, Author: Otto Lerbinger
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The Crisis Manager: Facing…
by Otto Lerbinger
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eBook $75.49 $100.00 Current price is $75.49, Original price is $100.00.
Title: Internal communication and management: Theory and praxis communication-centered management, Author: Ulrike Buchholz
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Internal communication and…
by Ulrike Buchholz, Susanne Knorre
eBook $59.99 $79.99 Current price is $59.99, Original price is $79.99.
Title: Primer of Public Relations Research, Author: Don W. Stacks PhD
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Primer of Public Relations…
by Don W. Stacks PhD
eBook $56.49 $75.00 Current price is $56.49, Original price is $75.00.
Title: Gamification and Consumer Engagement: Creating Value in Context of ICT Development, Author: Rimantas Gatautis
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Gamification and Consumer…
by Rimantas Gatautis (Editor), Jurate Banyte (Editor), Elena Vitkauskaite (Editor)
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eBook $96.99 $129.00 Current price is $96.99, Original price is $129.00.
Title: International Public Relations: A Comparative Analysis, Author: Hugh M. Culbertson
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International Public Relations…
by Hugh M. Culbertson (Editor), Ni Chen (Editor)
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eBook $68.99 $91.99 Current price is $68.99, Original price is $91.99.
Title: The Domestic Dimension of Public Diplomacy: Evaluating Success through Civil Engagement, Author: Katarzyna Pisarska
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The Domestic Dimension of…
by Katarzyna Pisarska
eBook $81.99 $109.00 Current price is $81.99, Original price is $109.00.
Title: Public Relations Writing Worktext: A Practical Guide for the Profession, Author: Joseph M. Zappala
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Public Relations Writing…
by Joseph M. Zappala
eBook $72.99 $96.99 Current price is $72.99, Original price is $96.99.
Title: The Global Public Relations Handbook: Theory, Research, and Practice, Author: Krishnamurthy Sriramesh
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The Global Public Relations…
by Krishnamurthy Sriramesh (Editor), Dejan Vercic (Editor)
eBook $78.99 $105.00 Current price is $78.99, Original price is $105.00.
Title: Promoting Nonprofit Organizations: A Reputation Management Approach, Author: Ruth Ellen Kinzey
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Promoting Nonprofit…
by Ruth Ellen Kinzey
eBook $62.49 $82.99 Current price is $62.49, Original price is $82.99.
Title: Marketing Opportunities and Challenges in a Changing Global Marketplace: Proceedings of the 2019 Academy of Marketing Science (AMS) Annual Conference, Author: Shuang Wu
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Marketing Opportunities and…
by Shuang Wu (Editor), Felipe Pantoja (Editor), Nina Krey (Editor)
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eBook $179.49 $239.00 Current price is $179.49, Original price is $239.00.
Title: Public Relations Theory, Author: Carl H. Botan
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Public Relations Theory
by Carl H. Botan (Editor)
eBook $52.49 $69.99 Current price is $52.49, Original price is $69.99.
Title: Fundamentals Of Customer Relationship Management, Author: Vikas Choudhary
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Fundamentals Of Customer…
by Vikas Choudhary
eBook $134.99 $179.99 Current price is $134.99, Original price is $179.99.

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