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Title: The Strategy of Desire, Author: Ernest Dichter
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The Strategy of Desire
by Ernest Dichter
eBook $46.49 $61.99 Current price is $46.49, Original price is $61.99.
Title: The Undermining of Beliefs in the Autonomy and Rationality of Consumers, Author: John O'Shaughnessy
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The Undermining of Beliefs in…
by John O'Shaughnessy, Nicholas O'Shaughnessy
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eBook $41.49 $54.95 Current price is $41.49, Original price is $54.95.
Title: Transformative Consumer Research for Personal and Collective Well-Being, Author: David Glen Mick
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Transformative Consumer…
by David Glen Mick (Editor), Simone Pettigrew (Editor), Cornelia (Connie) Pechmann (Editor), Julie L. Ozanne (Editor)
eBook $46.49 $61.99 Current price is $46.49, Original price is $61.99.
Title: Unlocking Financial Data: A Practical Guide to Technology for Equity and Fixed Income Analysts, Author: Justin Pauley
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Unlocking Financial Data: A…
by Justin Pauley
eBook $32.49 $42.99 Current price is $32.49, Original price is $42.99.
Title: Why People (Don't) Buy: The Go and Stop Signals, Author: Amitav Chakravarti
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Why People (Don't) Buy: The Go…
by Amitav Chakravarti, Manoj Thomas
eBook $33.99 $44.99 Current price is $33.99, Original price is $44.99.

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