This book discusses the major areas of sports journalism the impact of the media on sport and vice verse. Drawing on research into world media events such as the major games, it shows how the study of the sport raises complex issues of identity, culture and politics which have implications for society as a whole.A uniquely comprehensive text, sports journalism emphasizes the skills that students will need in order to be successful in the industry. With extensive coverage on reporting, anchoring, and production, this text offers thorough and effective descriptions of the sports reporter and anchor’s function in a broadcast environment.