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No Logo: Taking Aim at the Brand Bullies
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No Logo: Taking Aim at the…
by Naomi Klein
Narrated by  Nicola Barber
Audiobook (Unabridged)

$29.03 $32.99

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Title: The Making of a Name: The Inside Story of the Brands We Buy, Author: Steve Rivkin
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The Making of a Name: The…
by Steve Rivkin, Fraser Sutherland, Jack Trout (Foreword by)
Hardcover $45.99
Title: AdValue, Author: Leslie Butterfield
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AdValue
by Leslie Butterfield (Editor)
eBook $41.49 $54.95 Current price is $41.49, Original price is $54.95.
Title: I Think I Need Marketing: The Knowledge You Need to Build and Manage a Successful Marketing Program, Author: Bonnie Taylor
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I Think I Need Marketing: The…
by Bonnie Taylor
Hardcover $31.95
Title: Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity, Author: David A. Aaker
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Brand Portfolio Strategy:…
by David A. Aaker
Paperback $30.00
Title: Living the Brand: How to Transform Every Member of Your Organization into a Brand Champion, Author: Nicholas Ind
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Living the Brand: How to…
by Nicholas Ind
Hardcover $45.99
Title: The Activation Imperative: How to Build Brands and Business by Inspiring Action, Author: William Rosen
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The Activation Imperative: How…
by William Rosen, Laurence Minsky, Rory Sutherland (Foreword by)
Paperback $32.00
Title: The Brand Strategist's Guide to Desire: How to give consumers what they actually want, Author: A. Simpson
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The Brand Strategist's Guide…
by A. Simpson
Paperback $27.99
Title: X: The Experience When Business Meets Design, Author: Brian Solis
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X: The Experience When…
by Brian Solis
Hardcover $34.00
Title: Kellogg on Branding in a Hyper-Connected World, Author: Alice M. Tybout
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Kellogg on Branding in a Hyper…
by Alice M. Tybout (Editor), Tim Calkins (Editor)
Hardcover $35.00
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All About Them: Grow Your Business by Focusing on Others
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All About Them: Grow Your…
by Bruce Turkel, Bob Burg
Narrated by  Doug Turkel
Audiobook (Unabridged)

$35.99

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Title: Asian Brand Strategy (Revised and Updated): Building and Sustaining Strong Global Brands in Asia, Author: M. Roll
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Asian Brand Strategy (Revised…
by M. Roll
eBook $41.49 $54.99 Current price is $41.49, Original price is $54.99.
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Groundswell: Winning in a World Transformed by Social Technologies
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Groundswell: Winning in a…
by Charlene Li, Josh Bernoff
Narrated by  Josh Bernoff
Audiobook (Unabridged)

$27.88 $29.98

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Title: Brand vs. Wild: Building Resilient Brands for Harsh Business Environments, Author: Jonathan David Lewis
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Brand vs. Wild: Building…
by Jonathan David Lewis
Hardcover $34.99
Title: Competitive Strategy for Media Firms: Strategic and Brand Management in Changing Media Markets / Edition 1, Author: Sylvia M. Chan-Olmsted
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Competitive Strategy for Media…
by Sylvia M. Chan-Olmsted
Explore Series
Paperback $49.99
Title: Counterfeiting Exposed: Protecting Your Brand and Customers, Author: David M. Hopkins
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Counterfeiting Exposed:…
by David M. Hopkins, Lewis T. Kontnik, Mark T. Turnage
Hardcover $34.95
Title: The Brutal Truth About Asian Branding: And How to Break the Vicious Cycle, Author: Joseph Baladi
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The Brutal Truth About Asian…
by Joseph Baladi
eBook $30.00
Title: The Pirate Inside: Building a Challenger Brand Culture Within Yourself and Your Organization, Author: Adam Morgan
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The Pirate Inside: Building a…
by Adam Morgan
Hardcover $45.00
Title: Reinventing Interactive and Direct Marketing: Leading Experts Show How to Maximize Digital ROI with iDirect and iBranding Imperatives, Author: Stan Rapp
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Reinventing Interactive and…
by Stan Rapp
eBook $28.49 $37.80 Current price is $28.49, Original price is $37.80.
Title: Engaging Brands: A Customer-Centric Approach for Superior Experiences / Edition 1, Author: Michela Addis
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Engaging Brands: A…
by Michela Addis
Paperback $49.99

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