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Title: A Brand New Language: Commercial Influences in Literature and Culture, Author: Monroe Friedman
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A Brand New Language:…
by Monroe Friedman
#26 in Series
Hardcover $75.00
Title: The Handbook Of Brand Management, Author: David Arnold
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The Handbook Of Brand…
by David Arnold
Explore Series
Hardcover $38.00
Title: Brand Equity & Advertising: Advertising's Role in Building Strong Brands / Edition 1, Author: David A. Aaker
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Brand Equity & Advertising:…
by David A. Aaker, Alexander L. Biel, Alexander Biel
Explore Series
Paperback $115.00
Title: Brand Power, Author: Paul Stobart
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Brand Power
by Paul Stobart
Hardcover $89.00
Title: Building Brand Identity: A Strategy for Success in a Hostile Marketplace / Edition 1, Author: Lynn B. Upshaw
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Building Brand Identity: A…
by Lynn B. Upshaw
#1 in Series
Hardcover $70.00
Title: Building Strong Brands, Author: David A. Aaker
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Building Strong Brands
by David A. Aaker
Hardcover $35.00
Title: Building Brands Directly: Creating Business Value from Customer Relationships, Author: Stewart Pearson
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Building Brands Directly:…
by Stewart Pearson
Hardcover $89.00
Title: Measuring the Effectiveness of Image and Linkage Advertising: The Nitty-Gritty of Maxi-Marketing, Author: Arch Woodside
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Measuring the Effectiveness of…
by Arch Woodside
Hardcover $95.00
Title: Lighten Up: Low-Fat Versions of More Than 100 of America's Best-Known and Best-Loved Recipes, Author: Elaine Magee
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Lighten Up: Low-Fat Versions…
by Elaine Magee
Paperback $17.99
Title: Brands: The New Wealth Creators, Author: Susannah Hart
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Brands: The New Wealth…
by Susannah Hart, John Murphy
Hardcover $89.00
Title: Commodity Advertising: The Economics and Measurement of Generic Programs, Author: Olan Forker
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Commodity Advertising: The…
by Olan Forker, Ron Ward
Hardcover $129.00
Title: Top Secret Recipes Lite!: A Cookbook, Author: Todd Wilbur
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Top Secret Recipes Lite!: A…
by Todd Wilbur
eBook $13.99
Title: Top Secret Recipes Lite!: A Cookbook, Author: Todd Wilbur
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Top Secret Recipes Lite!: A…
by Todd Wilbur
Paperback $24.00
Title: Competitive Branding: Winning in the Market Place with Value-Added Brands / Edition 1, Author: Torsten H. Nilson
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Competitive Branding: Winning…
by Torsten H. Nilson
Hardcover $80.00
Title: How to Use Advertising to Build Strong Brands / Edition 1, Author: John Philip Jones
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How to Use Advertising to…
by John Philip Jones
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Paperback $129.00
Title: Co-Branding: The Science of Alliance, Author: T. Blackett
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Co-Branding: The Science of…
by T. Blackett, R. Boad
Hardcover $54.99
Title: Integrated Branding: Becoming Brand-Driven Through Companywide Action, Author: Joe LePla
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Integrated Branding: Becoming…
by Joe LePla, Lynn Parker
Hardcover $95.00
Title: What Makes Winning Brands Different?: The Hidden Method Behind the World's Most Successful Brands / Edition 1, Author: Andreas Buchholz
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What Makes Winning Brands…
by Andreas Buchholz, Wolfram Wördemann
Explore Series
Hardcover $75.00
Title: The Corporate Brand, Author: Nicholas Ind
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The Corporate Brand
by Nicholas Ind
Hardcover $89.00
Title: The Masterbrand Mandate: The Management Strategy That Unifies Companies and Multiplies Value / Edition 1, Author: Lynn B. Upshaw
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The Masterbrand Mandate: The…
by Lynn B. Upshaw, Earl L. Taylor
Hardcover $57.95

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