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Title: Living the Brand: How to Transform Every Member of Your Organization into a Brand Champion, Author: Nicholas Ind
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Title: The Brand Promise: How Ketel One, Costco, Make-A-Wish, Tourism Vancouver, and Other Leading Brands Make and Keep the Promise That Guarantees Success / Edition 1, Author: Duane Knapp
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Title: eMarketing Strategies for the Complex Sale, Author: Ardath Albee

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