Title: Originals: How Non-Conformists Move the World, Author: Adam Grant
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Title: The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader: The iconic articles by bestselling authors W. Chan Kim and Renée Mauborgne, Author: W. Chan Kim
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Title: The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand, Author: Al Ries
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